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Home Instead franchise: cost, fees & facts

Senior Care · Founded 1994 · HQ Omaha, NE

About the Home Instead franchise

Global leader in non-medical in-home senior care; demand is demographic-driven, and caregiver recruiting is the core operating challenge.

The estimated total initial investment for a Home Instead franchise is $110K–$130K, which includes an initial franchise fee of approximately $60K. Ongoing royalties are 5% of gross sales, typically alongside a brand or advertising fund contribution. The system counts roughly 1,200 locations.

How Home Instead compares

Within the Senior Care category of the FranchiseCo Index, Home Instead's entry cost places it in the entry ($75K–$250K) tier. Use the Franchise Index to compare it against every other brand in the category, or run the Affordability Calculator to see whether it fits your budget before you go further.

Before you contact the franchisor

Request the current Franchise Disclosure Document and verify Items 5, 6, and 7 against the estimates above — figures change with every annual FDD renewal. Our guide How to Read an FDD covers the seven items that decide deals, and Franchise Costs Explained covers the costs that don't appear in brochures. The franchisor's official site is homeinstead.com.

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