/* FranchiseCo design system — "the ledger"
   Palette: ink #101D17 / paper #F6F7F3 / pine #123D2E / money #0F7B4F / gold #D9A13B
   Type: Bricolage Grotesque (display) / Public Sans (body) / IBM Plex Mono (figures) */

:root {
  --ink: #101d17;
  --paper: #f6f7f3;
  --card: #ffffff;
  --pine: #123d2e;
  --pine-deep: #0c2b20;
  --money: #0f7b4f;
  --money-tint: #e7f2ec;
  --gold: #d9a13b;
  --gold-deep: #b9832a;
  --line: #d9ddd4;
  --muted: #5b6660;
  --mono: "IBM Plex Mono", ui-monospace, SFMono-Regular, Menlo, monospace;
  --display: "Bricolage Grotesque", Georgia, serif;
  --body: "Public Sans", -apple-system, BlinkMacSystemFont, "Segoe UI", sans-serif;
  --maxw: 1080px;
  --radius: 10px;
}

* { box-sizing: border-box; margin: 0; padding: 0; }
html { scroll-behavior: smooth; }
@media (prefers-reduced-motion: reduce) {
  html { scroll-behavior: auto; }
  *, *::before, *::after { animation: none !important; transition: none !important; }
}

body {
  font-family: var(--body);
  background: var(--paper);
  color: var(--ink);
  line-height: 1.6;
  font-size: 16.5px;
  -webkit-font-smoothing: antialiased;
}

.wrap { max-width: var(--maxw); margin: 0 auto; padding: 0 22px; }

a { color: var(--money); text-decoration: none; }
a:hover { text-decoration: underline; }
a:focus-visible, button:focus-visible, input:focus-visible, select:focus-visible {
  outline: 3px solid var(--gold); outline-offset: 2px; border-radius: 3px;
}

h1, h2, h3 { font-family: var(--display); line-height: 1.15; letter-spacing: -0.01em; }
h1 { font-size: clamp(2rem, 5vw, 3.1rem); font-weight: 800; }
h2 { font-size: clamp(1.5rem, 3.4vw, 2rem); font-weight: 700; margin-bottom: 0.6em; }
h3 { font-size: 1.15rem; font-weight: 700; }

.eyebrow {
  font-family: var(--mono); font-size: 0.72rem; letter-spacing: 0.14em;
  text-transform: uppercase; color: var(--money); margin-bottom: 10px; display: block;
}
.hero-dark .eyebrow { color: var(--gold); }

/* ---------- header ---------- */
.site-header { background: var(--pine); color: #fff; border-bottom: 4px solid var(--gold); }
.site-header .wrap { display: flex; align-items: center; justify-content: space-between; min-height: 66px; gap: 16px; flex-wrap: wrap; padding-top: 8px; padding-bottom: 8px; }
.logo { font-family: var(--display); font-weight: 800; font-size: 1.32rem; color: #fff; letter-spacing: -0.01em; display: flex; align-items: center; gap: 9px; }
.logo:hover { text-decoration: none; }
.logo .mark { width: 28px; height: 28px; flex: 0 0 28px; }
.logo .tld { color: var(--gold); font-weight: 600; }
.site-nav { display: flex; gap: 4px; flex-wrap: wrap; }
.site-nav a { color: #dfe8e2; font-size: 0.92rem; font-weight: 600; padding: 8px 12px; border-radius: 6px; }
.site-nav a:hover { background: rgba(255,255,255,0.09); color: #fff; text-decoration: none; }
.site-nav a[aria-current="page"] { color: var(--gold); }

/* ---------- hero ---------- */
.hero-dark { background: linear-gradient(160deg, var(--pine) 0%, var(--pine-deep) 100%); color: #fff; padding: 64px 0 72px; }
.hero-grid { display: grid; grid-template-columns: 1.15fr 0.85fr; gap: 48px; align-items: center; }
.hero-dark h1 { color: #fff; margin-bottom: 18px; }
.hero-dark p.lede { color: #c9d6cf; font-size: 1.12rem; max-width: 34em; }
.hero-actions { margin-top: 28px; display: flex; gap: 14px; flex-wrap: wrap; }

.btn { display: inline-block; font-weight: 700; font-size: 0.98rem; padding: 13px 22px; border-radius: 8px; border: 0; cursor: pointer; font-family: var(--body); }
.btn-gold { background: var(--gold); color: var(--pine-deep); }
.btn-gold:hover { background: var(--gold-deep); color: #fff; text-decoration: none; }
.btn-ghost { background: transparent; color: #fff; box-shadow: inset 0 0 0 2px rgba(255,255,255,0.35); }
.btn-ghost:hover { box-shadow: inset 0 0 0 2px var(--gold); color: var(--gold); text-decoration: none; }
.btn-pine { background: var(--pine); color: #fff; }
.btn-pine:hover { background: var(--pine-deep); color: #fff; text-decoration: none; }

/* ---------- the signature: ledger card & rows ---------- */
.ledger-card {
  background: var(--card); color: var(--ink); border-radius: var(--radius);
  border: 1px solid var(--line); box-shadow: 0 18px 40px rgba(8, 26, 19, 0.35);
  padding: 22px 24px 18px; position: relative;
}
.ledger-card .lc-head { display: flex; align-items: center; gap: 12px; margin-bottom: 14px; }
.tile {
  width: 44px; height: 44px; border-radius: 9px; flex: 0 0 44px;
  display: grid; place-items: center; color: #fff;
  font-family: var(--display); font-weight: 800; font-size: 1.05rem;
}
.lc-head .lc-name { font-family: var(--display); font-weight: 700; font-size: 1.12rem; }
.lc-head .lc-industry { font-family: var(--mono); font-size: 0.7rem; color: var(--muted); text-transform: uppercase; letter-spacing: 0.1em; }

.lrow { display: flex; align-items: baseline; gap: 8px; padding: 7px 0; font-size: 0.93rem; }
.lrow + .lrow { border-top: 1px solid #eef0ea; }
.lrow .k { color: var(--muted); white-space: nowrap; }
.lrow .leader { flex: 1; border-bottom: 2px dotted var(--line); transform: translateY(-4px); min-width: 18px; }
.lrow .v { font-family: var(--mono); font-weight: 600; white-space: nowrap; }
.lrow .v.money { color: var(--money); }
.lc-foot { margin-top: 12px; font-size: 0.78rem; color: var(--muted); display: flex; justify-content: space-between; gap: 10px; align-items: center; }
.lc-cycle { display: flex; gap: 6px; }
.lc-cycle button { width: 9px; height: 9px; border-radius: 50%; border: 0; background: var(--line); cursor: pointer; padding: 0; }
.lc-cycle button[aria-pressed="true"] { background: var(--gold); }

/* ---------- sections ---------- */
.section { padding: 62px 0; }
.section.alt { background: #eef1ea; }
.section-head { max-width: 44em; margin-bottom: 34px; }
.section-head p { color: var(--muted); }

.card-grid { display: grid; grid-template-columns: repeat(3, 1fr); gap: 20px; }
.card { background: var(--card); border: 1px solid var(--line); border-radius: var(--radius); padding: 26px 24px; display: flex; flex-direction: column; gap: 10px; }
.card p { color: var(--muted); font-size: 0.95rem; flex: 1; }
.card .card-link { font-weight: 700; font-size: 0.95rem; }
.card .glyph { font-family: var(--mono); color: var(--gold-deep); font-size: 1.3rem; font-weight: 600; }

/* ---------- index table ---------- */
.filters { display: grid; grid-template-columns: 2fr 1.4fr 1.4fr 1.2fr; gap: 12px; margin-bottom: 8px; }
.filters label { font-family: var(--mono); font-size: 0.68rem; text-transform: uppercase; letter-spacing: 0.1em; color: var(--muted); display: block; margin-bottom: 5px; }
.filters input, .filters select {
  width: 100%; padding: 11px 12px; border: 1px solid var(--line); border-radius: 8px;
  font-family: var(--body); font-size: 0.95rem; background: var(--card); color: var(--ink);
}
.result-count { font-family: var(--mono); font-size: 0.78rem; color: var(--muted); margin: 10px 0 14px; }

.index-list { list-style: none; }
.index-row {
  display: grid; grid-template-columns: 52px 1.6fr 1.5fr 0.9fr 0.9fr auto;
  gap: 14px; align-items: center; background: var(--card);
  border: 1px solid var(--line); border-radius: var(--radius); padding: 14px 18px; margin-bottom: 10px;
}
.index-row .name { font-family: var(--display); font-weight: 700; font-size: 1.02rem; }
.index-row .name a { color: var(--ink); }
.index-row .name a:hover { color: var(--money); }
.index-row .ind { font-family: var(--mono); font-size: 0.72rem; color: var(--muted); text-transform: uppercase; letter-spacing: 0.08em; }
.index-row .num { font-family: var(--mono); font-size: 0.9rem; font-weight: 600; }
.index-row .num small, .index-row .cell-label { display: block; font-family: var(--mono); font-size: 0.62rem; color: var(--muted); text-transform: uppercase; letter-spacing: 0.08em; font-weight: 400; }
.index-row .go { font-weight: 700; font-size: 0.9rem; white-space: nowrap; }

/* ---------- brand page ---------- */
.brand-hero { background: var(--pine); color: #fff; padding: 46px 0; border-bottom: 4px solid var(--gold); }
.brand-hero .wrap { display: flex; gap: 20px; align-items: center; flex-wrap: wrap; }
.brand-hero .tile { width: 64px; height: 64px; flex: 0 0 64px; font-size: 1.5rem; border-radius: 12px; }
.brand-hero h1 { font-size: clamp(1.7rem, 4vw, 2.4rem); }
.brand-hero .crumbs { width: 100%; font-family: var(--mono); font-size: 0.75rem; margin-bottom: 6px; }
.brand-hero .crumbs a { color: #b9cabf; }
.brand-meta { color: #c9d6cf; font-size: 0.95rem; }
.brand-cols { display: grid; grid-template-columns: 1.5fr 1fr; gap: 36px; align-items: start; }
.factsheet { background: var(--card); border: 1px solid var(--line); border-radius: var(--radius); padding: 24px; position: sticky; top: 20px; }
.factsheet h2 { font-size: 1.05rem; margin-bottom: 12px; }
.estimate-note { font-size: 0.8rem; color: var(--muted); background: var(--money-tint); border-left: 3px solid var(--money); padding: 10px 12px; border-radius: 0 6px 6px 0; margin-top: 14px; }
.prose h2 { margin-top: 1.4em; }
.prose p, .prose ul, .prose ol { margin-bottom: 1em; }
.prose ul, .prose ol { padding-left: 1.3em; }
.prose li { margin-bottom: 0.4em; }
.prose table { width: 100%; border-collapse: collapse; margin: 1em 0; font-size: 0.95rem; }
.prose th, .prose td { text-align: left; padding: 9px 12px; border-bottom: 1px solid var(--line); }
.prose th { font-family: var(--mono); font-size: 0.7rem; text-transform: uppercase; letter-spacing: 0.1em; color: var(--muted); }
.prose td.num, .prose th.num { font-family: var(--mono); text-align: right; }

/* ---------- calculator ---------- */
.calc-grid { display: grid; grid-template-columns: 1fr 1.2fr; gap: 32px; align-items: start; }
.calc-form { background: var(--card); border: 1px solid var(--line); border-radius: var(--radius); padding: 26px; }
.calc-form .field { margin-bottom: 20px; }
.calc-form label { display: block; font-weight: 700; font-size: 0.95rem; margin-bottom: 6px; }
.calc-form .hint { font-size: 0.8rem; color: var(--muted); margin-top: 4px; }
.calc-form input[type="number"], .calc-form select {
  width: 100%; padding: 12px; border: 1px solid var(--line); border-radius: 8px;
  font-family: var(--mono); font-size: 1rem; background: var(--paper);
}
.calc-result { background: var(--pine); color: #fff; border-radius: var(--radius); padding: 26px; }
.calc-result .big { font-family: var(--mono); font-size: clamp(1.6rem, 4vw, 2.3rem); font-weight: 700; color: var(--gold); }
.calc-result .sub { color: #c9d6cf; font-size: 0.9rem; }
.calc-result .lrow { border-color: rgba(255,255,255,0.12) !important; }
.calc-result .lrow .k { color: #a9bcb1; }
.calc-result .lrow .leader { border-color: rgba(255,255,255,0.25); }
.calc-result .lrow .v { color: #fff; }
.match-list { margin-top: 18px; }
.match-list h3 { color: var(--gold); font-size: 0.95rem; margin-bottom: 8px; }
.match-list a { color: #fff; text-decoration: underline; text-decoration-color: rgba(255,255,255,0.35); }
.match-list li { font-size: 0.92rem; margin-bottom: 5px; }

/* ---------- email capture ---------- */
.subscribe { background: var(--pine-deep); color: #fff; padding: 56px 0; }
.subscribe h2 { color: #fff; }
.subscribe p { color: #c9d6cf; max-width: 38em; }
.sub-form { display: flex; gap: 10px; margin-top: 20px; max-width: 480px; flex-wrap: wrap; }
.sub-form input[type="email"] { flex: 1; min-width: 220px; padding: 13px 14px; border-radius: 8px; border: 0; font-size: 1rem; font-family: var(--body); }
.sub-msg { margin-top: 10px; font-size: 0.9rem; font-family: var(--mono); min-height: 1.4em; }
.hp-field { position: absolute; left: -9999px; opacity: 0; height: 0; overflow: hidden; }

/* ---------- footer ---------- */
.site-footer { background: var(--ink); color: #9fb0a7; padding: 44px 0 34px; font-size: 0.88rem; }
.site-footer a { color: #cfdad3; }
.foot-grid { display: grid; grid-template-columns: 2fr 1fr 1fr; gap: 30px; margin-bottom: 26px; }
.foot-grid h3 { color: #fff; font-size: 0.95rem; margin-bottom: 10px; }
.foot-grid ul { list-style: none; }
.foot-grid li { margin-bottom: 6px; }
.legal { border-top: 1px solid #24332b; padding-top: 18px; font-size: 0.78rem; color: #7d8f85; }

/* ---------- ads ---------- */
.ad-slot { margin: 34px auto; text-align: center; min-height: 90px; }
.ad-slot .ad-label { font-family: var(--mono); font-size: 0.6rem; letter-spacing: 0.14em; text-transform: uppercase; color: var(--muted); margin-bottom: 4px; }

/* ---------- responsive ---------- */
@media (max-width: 900px) {
  .hero-grid, .brand-cols, .calc-grid { grid-template-columns: 1fr; }
  .card-grid { grid-template-columns: 1fr; }
  .filters { grid-template-columns: 1fr 1fr; }
  .factsheet { position: static; }
  .foot-grid { grid-template-columns: 1fr; }
  .index-row { grid-template-columns: 44px 1fr auto; row-gap: 8px; }
  .index-row .ind-cell { display: none; }
  .index-row .num:nth-of-type(2) { display: none; }
}
@media (max-width: 560px) {
  .filters { grid-template-columns: 1fr; }
  .hero-dark { padding: 44px 0 52px; }
}